Several hundred of our Financial Advisors use LinkedIn to build their practices. If you have a LinkedIn profile, and you are not experiencing measurable results daily, consider taking a fresh look. It’s become super easy to leverage your LinkedIn presence into an effective client acquisition strategy. Put your One Card System on steroids!
Your LinkedIn profile is your public business card. Is it optimized to capture the attention of your ideal prospects? Are you taking advantage of LinkedIn’s messaging features to reach key prospects directly & nudge them toward becoming clients? Do you have easy access to authoritative third party financial news you can deploy to start conversations about products and services you offer?
Consider learning how some of your colleagues have turned to LinkedIn into a supercharged prospecting engine. It’s never been easier to add clients and increase your income by finding individuals who quickly value what you do. Imagine how much easier and more effective your client acquisition strategy could become if you leveraged LinkedIn’s newest features to YOUR advantage.
Basic (FREE) LinkedIn Business Development Opportunities
- Optimize your LinkedIn Photo, Headline, About, and Experience Sections to skew algorithms in your favor
- Filter LinkedIn for ideal prospects in your preferred target market
- Reach out to your best prospects with a highly effective introductory message
- Connect with about a dozen fresh ideal prospects daily
- Enroll these prospects in your CRM (your version of the One Card System)
- Sequentially message your ideal prospects, delivering personalized, relevant content
- Position yourself as an expert in your chosen field using tactical likes, posts, articles…
- Create demand for your services via strategic LinkedIn activities
- Associate your name with authoritative content providers to (re)start conversations
- Initiate discussions by sharing interesting & relevant news with appropriate clients
Premium (Paid) LinkedIn Business Development Enhancements
- Create dynamic filters that automatically deliver ideal fresh prospects daily
- Deploy LinkedIn Marketing Solutions to advertise your services to your preferred target market
Many of us at CPS Advantage – and several hundred of our Financial Advisors – have applied the ideas outlined in these articles for years. We think it’s quick, easy, and fun! Should you decide to do the same, you will experience measurable results! Put your One Card System on steroids! If you start today, you can have first results by tomorrow – it really is that simple!
If you have questions, or would like to discuss how these ideas might apply in your setting, call your CPS Advantage representative, or send a note expressing your interest to firstname.lastname@example.org.