LinkedIn Marketing
News You Can Use
News You Can Use Insurance Sales Start with an Idea Deliver insurance-friendly ideas that are credible and relevant to your clients. Support your recommendation with authoritative third-party endorsements from The Wall Street Journal. Click on the links below to gain access: Life Insurance Long Term Care Insurance Disability Income Insurance Annuities Tax & General Financial Planning […]
Authoritative News
One of the quickest and easiest ways to increase your credibility with prospects (and clients) is to associate your name with an authoritative news source. Many of your professional connections will likely feel The Wall Street Journal provides credible financial news. Every week The Journal educates readers about tax-saving strategies, retirement planning tips, and insurance […]
LinkedIn Activities to Create Demand for Your Services
It’s become super quick and easy to optimize LinkedIn activities to create demand for your services. With a few quick mouse clicks, executed while you enjoy your morning coffee, you will begin to transition away from having to make difficult outbound calls, moving toward an increasingly effective inbound marketing strategy. In time, prospects start coming […]
Quickly Build Rapport with New Ideal Prospects
Other articles outline how easy it has become to deploy LinkedIn to identify and connect with about a dozen ideal prospects daily. The challenge now is to convert these new connections into clients. This article focuses on strategies you can deploy to quickly build rapport with new ideal prospects. Increase trust by deepening your relationship […]
Effective Prospecting Messages
Most Financial Advisors fear prospecting. This daily dreadful ritual is so terrifying that most of them burn out after just a few months or years. Even among those who survive, most experience a certain level of recurrent anxiety. How am I going to find that next ideal prospect? The good news is that it’s now […]
Automate the Delivery of Ideal Prospects Daily
As a Financial Advisor, wouldn’t it be super exciting if you could automate the delivery of ideal prospects daily? LinkedIn’s Sales Navigator enables you to do just that, for less money than a cup of coffee per day! What could your practice look like in a few years if you added a dozen or so […]
Find Ideal Prospects on LinkedIn For Free
It’s easy to strike up a conversation with complete strangers – provided we have something in common. Attendance at the same educational institution, service in the same branch of the military, prior employers, location of upbringing, a common culture, language, or interests, are all easy conversation starters. This article outlines the most common strategies you […]
Optimizing Your LinkedIn Experience Section
LinkedIn’s newest features enable Financial Advisors to put their prospecting strategy on steroids, creating demand for their services. An optimized LinkedIn Profile is key to a successful execution of this strategy. The most critical Profile elements, in order of importance, are the Photo, Headline, About section, and Experience. Let’s focus on optimizing your LinkedIn Experience […]
